Thursday, June 19, 2014

Designed for Work and Play: Acer Launches New Products and Partners with NBA

The new Acer Aspire Switch 10 can transform from laptop to tablet in a snap.This and other new Acer products come with a new NBA laptop bag.
Acer Philippines launches a new hybrid gadget, as well as updated versions of its laptops that will fascinate not just the technologically-inclined, but also ordinary students and professionals. And to make them more enticing, the top information technology company enters into a strategic collaboration with a popular sports league, strengthening the branding of both groups.

Aspire Switch 10: A Happy Hybrid
Leading in the innovation of hybrid devices, Acer releases another two-in-one gadget after its Iconia W4—the laptop-tablet Aspire Switch 10, the most conspicuous and impressive characteristic of which is its quick and easy switch from laptop to tablet, and vice versa. With an aluminum chassis, it is also sleek and handsome.
This 10.1-inch device can, indeed, be used as a laptop and a tablet. With the magnetic Acer Snap Hinge, one can easily detach it from the keyboard dock to be used as tablet. Attach it to the keyboard dock to be used as a laptop. One can also attach it facing another side for a display mode. 
Switch 10 uses Windows 8.1 and has up to 64 gigabytes of storage and two gigabytes of RAM. It also comes with Intel Atom (Bay Trail T) quad-core processor, Microsoft InstantGo technology, and Acer LumiFlex IPS display (1366 by 768 pixels).
Weighing 0.59 kg and less than 0.35 inches thin, it is very portable enabling you to work almost anywhere with a battery life of up to eight hours. Built-in AcerCloud technology delivers a data management experience, connecting you to your data wherever you go.
The keyboard has a full-sized USB port, a microSD card slot, a mini-HDMI port, and integrated Precision Touchpad technology, designed to support Windows Touchpad gestures.
Like the Iconia W4, the Aspire Switch 10 is made for both professionals and students, thus, the entry-level pricing, another attractive quality. Prices range from P20,000 to P23,000.
The Updated Aspire S Series UltrabookAcer has, meanwhile, updated its Aspire S Series Ultrabook, a line of Windows 8-run laptops, with next-generation Intel iCore processors. The 13.3-inch Aspire S3 now has Intel Core i5-4200U processor. It is also equipped with new NVIDIA GeForce GT 735M graphics for HD movies, efficient editing of photos and vibrant game play. For sound, it is clearer because of its Optimized Dolby Digital Plus audio enhancement and Acer Purified Voice technologies.
It also features a patented dual-torque hinge and auto light-sensing keyboard, as well as Acer TwinAir cooling technology. For data storage, users enjoy four gigabytes of onboard DDR3L system memory and 500 GB 2.5-inch 5400 RPM. Also, with Acer Fast Resume technology, this laptop bounces back from sleep mode three times faster than a standard Ultrabook.
On the other hand, the two 13.3-inch S7 models are equipped with Intel iCore i7-4500U chip, plus Intel HD 4400 graphics and full HD LCD displays enhanced by IPS technology.
While retaining signature characteristics of older Ultrabooks, important hardware and software features were refined, including next-generation Acer TwinAir cooling technology, the aluminum unibody build incorporating Gorilla Glass 2 design, the 10-point touch WQHD display, and Acer InstantGo. With these, Acer boasts to have the best touchscreen Ultrabook in the world.
The Acer Aspire S7 Series laptop also features Acer Purified Voice technology, Intel Wi-Di (wireless display) connectivity, the patented dual-torque, T-shape hinge frame and auto light-sensing keyboard, and an improved battery life of up to eight hours. 
New Aspire V5 is Thinner and Lighter
Acer’s new Aspire V5 laptop series has been redesigned—slimmer and lighter than previous-generation models. Other than that, it comes with hardware that is meant to meet the demands of today’s lifestyle and work.
One can choose from the latest Intel or AMD processors and select either the NVIDIA GeForce GT7XXM series or AMD Radeon HD8750 discrete graphics. Its audio quality comes from its four built-in speakers and integrated Dolby Digital Plus Home Theater1.
It comes in three screen sizes (11.6, 14 and 15.6 inches) and multiple color choices. The 11.6-inch HD model includes a touch screen option, while the 14-inch and 15.6-inch models are available either in high-definition (1366 by 768 pixels) or full high-definition (1920 by 1080 pixels) with IPS technology. All configurations come with a full-size backlit keyboard, the key cap area of which is eight percent larger than previous-generation models.
The Acer Games portal provides excellent gaming experience, while the Amazon 1Button serves online shopping and lifestyle needs. For data management, the Acer Aspire V5 series laptop also includes an SD Card reader, two USB ports, and an Acer Converter Port.
A Partnership with the National Basketball Association
Until June 30, purchase of these new Acer gadgets—the Aspire Switch 10, the Aspire S Series Ultrabook including the S3-392G-54204G50tw, the S7-392-74504G25aws and the S7-392-74504G25tws models, and the Aspire V5—comes with a free limited-edition National Basketball Association (NBA) laptop backpack.
This is part of a new promotional partnership forged by Acer Philippines Inc., the local subsidiary of global information technology company Acer Inc., and the NBA. Acer acquires the rights to use the basketball league’s logo and other materials. At the same time, Acer will be integrated into NBA media and events in the country, including NBA TV and, and NBA 3X Philippines 2014, an event that will combine exciting 3x3 basketball action with free NBA entertainment and experiences for fans.
Manuel Wong, general manager of Acer Philippines, is optimistic that the partnership will be a very successful one because basketball and gadgets remain top interests in the country.
“Acer Philippines is truly grateful for this milestone partnership with the NBA. Acer and NBA share the same relief on empowered stakeholders. Both have demonstrated its value by giving delightful experience to their customers, globally. It requires concrete passion and felt dedication to meet heightened standards, until it becomes part of our DNAs. These have made Acer to be the number-one PC and projector brand in the Philippines by volume and revenue for more than six years now, and the NBA as one of the Filipino household conversation centerpieces for many years,” Wong declared.

For more information, visit Acer Philippines Web site at or

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